Top 15 Integrated Marketing Agencies For Enterprise Orgs

Big brands move fast, but growth at scale demands more than a good campaign. 

It takes coordination, consistency, and a partner that understands every piece of your marketing ecosystem: from creative to analytics, from brand to bottom line.

That integration pays off: teams that truly connect their channels typically generate ~43% more qualified leads while cutting acquisition costs by ~28%, often without bigger budgets.

This article brings together the agencies that make it happen. 

The ones that know how to sync strategy, data, and storytelling for enterprise clients who expect precision.

Inside, you’ll find:

• Marketing agencies built for enterprise-level integration
• Examples of clients and industries each agency serves best
• Key services that define their integrated approach.

Let’s dive in.

P.S. Once you’ve nailed your integrated strategy, take a look at our Top Advertising Agencies for Enterprise Brands, the heavy-hitters behind some of the most recognizable campaigns.

TL;DR: Top Integrated Marketing Agencies for Enterprise Businesses

1. Fieldtrip: The most comprehensive integrated marketing agency for global enterprises. They connect creative, media, and analytics into one agile system, and deliver full-funnel performance and measurable ROI. Fieldtrip’s multi-channel capabilities, spanning paid, influencer, SEO, and OOH, make them a perfect pick for brands that need scale and precision.

2. The MTM Agency: A data-led team that uses research, brand, and digital execution to drive measurable visibility. Their integrated strategy consistently turns complex brand challenges into 400%+ visibility gains through clarity, UX, and audience alignment.

3. Walker Sands: A B2B agency built on an “Outcome-Based Marketing” framework. They connect strategy, content, and media to create tangible business impact, and help enterprise brands grow thought leadership.

4. Dentsu: A global agency offering seamless integration across creative, media, and technology. Their BX-led approach drives performance and brand transformation through campaigns that deliver massive reach from minimal spend.

5. Ponderosa: A creative-led agency that turns insight into commercial growth. Their integrated, AI-driven campaigns deliver measurable retail success, and market-share recovery through strategic creative and eCommerce optimization.

What is an Integrated Marketing Agency?

An integrated marketing agency unites all aspects of your brand communication. Instead of running ads, social, PR, and multichannel marketing as separate efforts, they create a single system that links them seamlessly.

Creative, strategy, and media planning collaborate as one team, with data flowing freely between departments. The result is a cohesive brand experience across every channel your audience touches, strengthened by consistent customer engagement signals that help guide messaging and optimization.

To get a clearer sense of how integrated campaigns actually function, take a few minutes to watch this video:

With the basics clear, it’s time to see how integration actually benefits enterprise organizations:

Why Enterprise Businesses Should Partner with an Integrated Advertising Agency

Once your marketing reaches enterprise scale, the value of a truly integrated partner becomes impossible to ignore:

You Access Tech, Tools, and Data Pipelines Built for Enterprise

Running advanced attribution, customer data platforms, and performance dashboards takes serious infrastructure. Integrated agencies already have that stack in place. They connect your internal data with external platforms and turn it into actionable insight. Everything from organic search behavior to click-through rates to patterns extracted through sentiment analysis is covered.

You gain instant access to enterprise-grade analytics without the time and cost of building it internally.

Most enterprises struggle to make their systems talk to each other, with only around 28% of their applications truly connected or integrated. That’s where a specialized agency adds real value, bridging fragmented data ecosystems into a single intelligence layer that improves customer satisfaction, increases customer lifetime value, and supports long-term growth and transformation initiatives.

You Tap Into Established Media and Partnership Networks

Integrated agencies live inside ecosystems built over years of campaigns, media deals, and brand collaborations. You get access to publishers, influencers, and tech partners that would take your team months to even reach. Those relationships translate into faster approvals, smarter placements, and more negotiating power. 

In fact, 81% of advertisers already rely on media agencies for traditional buys, and 73% do the same for digital, precisely because of the access and leverage these agencies bring. It’s reach and efficiency that internal teams rarely achieve alone, no matter how well-resourced they are.

You Stay Compliant Across Markets and Channels

When you run enterprise campaigns across multiple regions, compliance turns into a maze. Privacy laws, ad regulations, and platform rules change faster than internal teams can track,  and 38% of advertisers say staying compliant across regions is one of their biggest challenges.

An integrated agency keeps that covered: they have legal specialists, compliance officers, and platform liaisons who live in those details daily. You get creative freedom without risking penalties or shutdowns, and your campaigns stay clean across every jurisdiction.

You get creative freedom without risking penalties or shutdowns, and your campaigns stay clean across every jurisdiction. Their collaboration process and process for communication ensure every team understands the rules that shape execution, supported by clear channel-specific metrics that guide performance decisions.

We’ve covered the why; now let’s explore the who:‍

In-Depth Overview of the Best Integrated Advertising Agencies for Enterprises

When internal teams hit their limit, these are the partners that keep the machine running clean.

1. Fieldtrip

Fieldtrip is an elite integrated marketing agency built for enterprise brands with global reach.

They unify strategy, creative, media, and analytics into a single operational framework to ensure brand consistency, campaign agility, and measurable performance.

The agency’s structure is built around specialized, cross-functional teams that align data, media execution, and creative production in real time. 

This agile model enables large-scale enterprises to respond to shifting market dynamics instantly, ensuring campaigns remain consistent, high-performing, and regionally relevant.

Through their network of specialized sub-agencies, Fieldtrip delivers full-spectrum marketing execution, from influencer and UGC production to paid media (Meta, Google, Spark), SEO, link building, and AEO. 

Their integrated structure ensures multi-channel management across digital, traditional, and out-of-home (OOH) environments, helping enterprise brands maintain consistent global reach.

Proven results include:

• Native: Delivered 750+ UGC assets for multiple limited collections, 4 campaigns achieving 200% of content goals with over 50 creators per drop.
• Nordstrom: Generated over 3M views in one week via a micro-influencer gifting strategy involving 100 creators and 500+ assets.
• Hurom: Reduced CPA by 60%, tripled ROAS, and increased customer value by 150% using a full-funnel, integrated advertising strategy.

Industries: Enterprise, Consumer Packaged Goods, Fashion, Beauty, Technology, Wellness, Sports, Gaming, Food and Beverage, B2B, Mobile Apps

Client Portfolio: OpenAI, New Balance, Hurom, Miro, Nestlé, Hello Fresh, 7-Eleven

Core services:

• Paid Advertising
• Out-of-home Advertising
• Digital Advertising
• Social Media Marketing
• Search Advertising Solutions (e.g., SEM)
• Programmatic Display Video Ads
• Connected TV (CTV) Advertising
• Influencer Media Placements
• Search Engine Optimization
• Lead Generation
• Podcast Production
• Content Marketing
• Video Content Production

Why work with Fieldtrip: You gain a fully integrated marketing team that scales across continents, merges creative and analytics into one process, and delivers quantifiable ROI, from 60% lower CPAs to 150% higher customer value.

2. The MTM Agency

The MTM Agency offers insight-driven data, creative brand work and full-funnel digital execution, all built around the promise to “build and strengthen relationships and accelerate positive change.”

Their team runs the full cycle of integrated marketing: from research and strategy to brand identity, digital & technical development, PR, content, and multi-channel campaigns that actually drive visibility and engagement.

When Eric Robinson Solicitors needed a stronger digital presence, MTM delivered a redesigned website, a clearer content structure, and an SEO strategy that made legal information easier to access. 

Within the first two months, visibility rose by 18.08% and the site health score climbed from 76% to 97%. The result was a more scalable digital foundation supported by measurable lifts in traffic and engagement.

Industries: Space & Geo, Energy & Renewables, Marine, Membership, Maritime, Construction, Sport, Financial Services, Professional Services

Client Portfolio: OSRL, Eric Robinson Solicitors, Lloyd's Register

Core services:

• Insight & research (audience analytics, big data)
• Strategy (brand strategy, digital strategy, marketing roadmap)
• Brand (brand identity, storytelling, design)
• Experience (UX, digital development, websites, CMS)
• Activation (PR, SEO/PPC, social media marketing, events, campaign execution)

Why work with The MTM Agency: You get a data-led team that has already delivered over 400% increases in visibility through integrated design, brand, and digital execution.

3. Walker Sands

Walker Sands builds a full-funnel, outcome-first framework called “Outcome-Based Marketing (OBM)” to help enterprise B2B brands tie every campaign to business results. 

Their integrated offering spans strategy, research, creative, content, paid media, SEO/GEO, and marketing automation.

With expertise spanning AI, cloud, cybersecurity, and martech, they understand how to communicate complex values to decision-makers who demand substance over style. 

Their long-term work with Kaseya showcases this:

They have guided the brand’s shift from mid-sized IT player to industry name through 700+ media placements, including 150+ in top-tier outlets, which drove a significant jump in feature coverage.

Industries: B2B, Technology, Healthcare, Manufacturing, Professional Services / Consulting, Supply Chain & Logistics

Client Portfolio: Kaseya, commercetools, Sophos, Aaptiv

Core services:

• Strategy: research & insights, audience personas, go-to-market strategy, brand strategy.
• Strategic Communications: public relations, influencer & executive social media, media/analyst relations.
• Creative: campaigns, video & animation, copywriting, brand identity.
• Content: content strategy, original research, sales enablement.
• Digital Marketing: paid digital media, SEO/generative-engine optimization, marketing automation and email promotion.

Why work with Walker Sands: You get a full-funnel B2B partner that drove a significant media lift in year one through OBM and deep tech-sector fluency.

4. Dentsu

Dentsu Group is a global agency with deep execution across media, creative, data, and technology. 

The company delivers end-to-end experience transformation (EX) by integrating services across media, customer-experience management (CXM), and creative, all built on a “business transformation (BX)” mindset that drives sustainable performance through marketing, tech, and consulting.

For Starobrno, Dentsu tackled declining appeal among urban creatives during lockdowns by launching a “Digital Gallery” featuring 10 local contemporary artists. 

The campaign paired a dynamic landing-page experience with minimal paid social investment, achieving around 700,000 impressions from only four sponsored posts, proving efficiency and cultural insight can go hand in hand.

Industries: Consumer Goods & Retail, Technology & Telecom, Finance and Banking, Healthcare & Life Sciences, Media & Entertainment, Automotive & Mobility

Client Portfolio: Starobrno, Bonduelle, Würth, Wolt

Core services:

• Brand promotion
• Media planning & buying (traditional + digital + programmatic)
• Experience design & customer transformation
• Data, analytics & martech integration
• Social media marketing
• Digital commerce & e-commerce optimisation

Why work with Dentsu: You partner with a global team that turned four social posts into 700,000 impressions through experience-led creativity and BX thinking.

5. Ponderosa

Ponderosa Agency builds around a simple mantra: “Better Works”, starting every project with deep insight to create integrated campaigns that move the needle.

Their offer spans brand strategy, creative, social, websites, and e-commerce, all delivered through one connected framework. 

Founded in 2010 and now part of the Audience Collective, they pair their northern-UK roots with access to research, media buying, and tech specialists.

For Russell Hobbs, Ponderosa repositioned the brand as a modern British name centered on the beauty of everyday life. 

Using AI-driven design and virtual production, they launched the Calm™ Kettle across global markets, driving a +6.4% increase in average selling price, and reversing the market-share decline with a -0.5% shift in the downtrend

Industries: FMCG / Consumer Brands, Retail & eCommerce, Automotive & Mobility, B2B / Specialist Services, Travel & Tourism / Leisure, Technology / Electronics Consumer Goods

Client Portfolio: Russell Hobbs, Holgates, Nuie, Hisense

Core services:

• Strategy & planning: brand strategy, social media strategy, eCommerce strategy.
• Creative: concept development, brand design, motion & production.
• Social & influencer: full‑service social media management, influencer campaigns.
• Website & digital development: bespoke website design/UX, eCommerce platform builds and performance optimisation.
• eCommerce performance: sales‑driven eCommerce strategy, headless platform enhancement.

Why work with Ponderosa: You collaborate with a team that reversed a market decline through AI-powered creative and integrated execution.

6. The Ad Firm

The AD Firm positions itself as an extension of your marketing organization, rather than just an agency vendor. 

Their enterprise-focused digital marketing offering runs on three core pillars: 

• Infrastructure built to handle high-volume enterprise traffic, 
• Omnichannel customer journeys connecting email, social, content, and direct sales, 
• Testing frameworks designed for longer B2B cycles. 

Their focus on operational precision translates directly into performance and loyalty.

One client summed it up perfectly: 

“The Ad Firm-you have been an absolute godsend to us! Ari was a huge help and got back to us quickly every time. Kevin listened to our questions patiently and helped us design the right campaign. It’s not often that you experience such great customer service! We can’t say thanks enough!”

Industries: B2B and B2C, Technology / SaaS platforms, Manufacturing / Industrial, Professional services

Client Portfolio: JustBunkBeds, Men's Legal Center, Lansing Companies, Suntrek Solar

Core services:

• Strategic systems integration: connecting CRM, ERP, marketing automation, business intelligence. 
• Enterprise SEO & performance marketing: technical audits for large architectures, international SEO, automation of workflows 
• Multi-channel campaign orchestration: search, social, display, programmatic and account-based marketing

Why work with The Ad Firm: You work with a team that keeps 96% of its clients through responsive communication and data-backed enterprise marketing frameworks.

7. Integrated Media Group

Integrated Media Group (IMG) offers full-service digital marketing and deep technology integration to deliver branding, multi-channel campaigns, and CRM automation.

Their “Brand • Grow • Integrate” framework helps enterprise clients move seamlessly from brand identity to infrastructure. 

With 50 marketing and technology professionals, IMG has recorded massive expansion over the last six years, earning a place on the Inc. 5000 and ranking among Rhode Island’s top 5 fastest-growing companies for the third time.

A multi-channel services client faced siloed operations, fragmented tools, and zero visibility into performance. 

IMG re-platformed them into a unified Salesforce ecosystem spanning Sales Cloud, Service Cloud, Field Service Lightning, Marketing Cloud, and digital engagement. 

The result was complete automation of commissions, real-time dashboards, and connected communication channels that supported scaling without friction.

Industries: B2B professional services and consultancies, B2C e-commerce and retail brands, Technology companies (software, SaaS, marketing-tech), Real estate / property services

Client Portfolio: Pen Savings, R.A.S. Equity Partners, Greenspring Advisors

Core services:

• Brand promotion, visual identity, website & content creation
• Digital growth: SEO, PPC, email marketing, social media advertising, eCommerce automation
• Technology integration: CRM/marketing automation implementation, data cleanup, workflow automation

Why work with Integrated Media Group: You get a top-5 Rhode Island firm that engineered a Salesforce transformation to support scale without operational drag.

8. The Union

Union is an employee-owned integrated marketing and communications agency with offices in Edinburgh and Leeds, built to deliver large-scale, multi-channel programs that connect strategy, creative, and activation. 

Their structure spans five in-house divisions covering advertising, brand identity and packaging, digital strategy and web build, social media, SEO/PPC, and field and experiential marketing. 

That setup gives enterprise clients one coordinated team capable of handling complex campaigns end to end.

For the Royal Scots Club, Union repositioned the brand as a modern, inclusive social hub rather than a traditional military-only venue. 

They overhauled the messaging and launched a cross-platform campaign across Meta, Spotify, Google Ads, SEO, OOH, and press, driving a 41% increase in membership, and a 63% rise in website traffic.

Industries: Financial Services & Banking, Public Sector & Government, Retail & Consumer Brands, Utility / Energy, Food & FMCG, Education / Non-profit Sectors

Client Portfolio: Royal Scots Club, National Library of Scotland, House of Seaweed

Core services:

• Brand strategy & identity development
• Integrated marketing programmes (advertising, digital, field activation) 
• Web design & development, UX, e-commerce strategy 
• Data, analytics & insight (segmentation, profiling, research) 
• Direct marketing & CRM activation (email, social, mail, automation)
• Lead generation 
• PR, influencer campaigns, experiential & event marketing

Why work with The Union: You tap into an in-house team built to support large scale overhauls and growth.

9. One Day Agency

One Day Agency runs as a unified, all-senior team that supports brand, media, digital, planning, and data under one structure. 

Their services cover PPC, paid social, programmatic, OOH, TV/VOD, influencer marketing, eCommerce (Shopify and more), and SEO. 

With offices in Manchester, London, and Warsaw, their geographic reach and a cross-disciplinary setup keeps campaigns agile and cohesive.

For Union Roasted, they rebuilt the paid-social strategy from the ground up, auditing the account structure, integrating event tracking and customer data, and redesigning creatives monthly using iterative feedback loops. 

Over six and a half months, these steps drove a 57% increase in conversion rate, proving the value of alignment between creative and analytics.

Industries: FMCG & Retail, Technology & software, Travel & Tourism / Hospitality, Regulated services, eCommerce & Direct-to-Consumer brands, Higher Education and Destination marketing

Client Portfolio: Union Roasted, Aramco, Workato, Verifone

Core services:

• Creative & design: brand promotion, multi-format creative assets, integrated across OOH, digital, video.
• Digital marketing: paid search (Google, Bing), paid social (Meta, TikTok, LinkedIn), programmatic display, CTV/streaming. 
• Media planning & buying: out-of-home (billboards, transport, airport), TV/VOD, radio/audio, multi-market. 
• Influencer & content-creator partnerships: influencer gifting, affiliate, ambassador programmes with tracking.

Why work with One Day Agency: You get a no-silos team that drove a 57% conversion lift by refining paid-social through creative and data in lockstep.

10. Catalyst

Catalyst positions itself as an agency that delivers the reach and impact of an in-house marketing team without the overhead. 

Their model is fully stacked, covering strategy, creative, operations, and technical delivery, to drive omnichannel performance across digital, content, communications, and out-of-home. 

With six offices across Seattle, Chicago, New York, San Jose, Charlotte, and Austin, they offer regional presence and national execution strength.

For Classical KING FM, Catalyst guided the station’s shift to a digital-first model through a full rebrand, a new native app, and expanded digital, content, and analytics infrastructure. 

The campaign delivered 1,000+ unique communications, 1,500+ community engagements, and over a 50% rise in listeners.

Industries: Start-ups & Growth-stage ventures, B2B companies & Technology firms, Non-profits & Mission-driven organisations, SMBs, Direct-to-Consumer brands

Client Portfolio: Classical KING FM, Cornerstone Ranches, SkillUp Online

Core services:

• Brand strategy, visual identity and website design. 
• Digital marketing: search engine optimization, PPC/paid search, social media advertising, marketing automation. 
• Creative & content production: storytelling, motion/video assets, campaign development. 
• Marketing operations & technical integration: project management, marketing ops, integrated workflows. 
• Out-of-home & omnichannel execution

Why work with Catalyst: You partner with a six-office team that drove a 50% audience lift by reengineering a traditional media brand into a digital-first experience.

11. Jack Morton Worldwide

Jack Morton Worldwide offers full-funnel integrated marketing by treating marketing channels as experience proof-points, so every brand interaction feels consistent, immersive, and human. 

With offices across the Americas, EMEA, and APAC, they blend strategy, digital experiences, employee and customer programs, sponsorship activation, trade shows, broadcast design, and content into cohesive campaigns.

Here’s where it connects.

For the US Open 2024, they turned Cadillac’s hospitality suite into a fully immersive brand destination. 

The space hosted tastemakers, athletes, celebrities, and media through curated experiences, elevated dining, and influencer-driven moments. 

The outcome included 1,500 suite visits and an 87% guest satisfaction rate, with attendees reporting higher intent to consider Cadillac.

Industries: Automotive & Mobility, Technology & Software, Consumer Goods & Retail, Healthcare / Life sciences, B2B Enterprise & Industrial, Sport, Entertainment

Client Portfolio: Cadillac, Southwest Airlines, Credit One

Core services:

• Integrated marketing campaigns (strategy through activation) 
• Brand experience & activation (offline, online, hybrid) 
• Digital and content experience (web, mobile, social) 
• Sponsorship and culture-led marketing (creating brand as culture) 
• Employee & internal brand experience

Why work with Jack Morton Worldwide: You partner with a global agency that achieved an 87% satisfaction rate by transforming brand spaces into immersive experiences.

12. Fantastic Media

Fantastic Media is a full-service integrated marketing agency that provides research and insight, brand strategy, digital, web development, and ongoing marketing under one structure. 

Their proprietary “iNSIGHT” business-discovery programme anchors every engagement before execution which ensures that strategy leads creative and channel decisions.

For ProDog, they identified that the challenge lay in positioning, not product quality. 

Fantastic Media redefined the brand as “serious nutrition for serious dog owners,” redesigned the packaging, refined the website UX, and deployed a unified paid, search, social, TV, and radio campaign. 

The result was a distinct, high-impact identity that resonated directly with the target audience and clarified the brand’s place in the market.

Industries: Retail & eCommerce, Manufacturing & Distribution, Professional Services, Automotive & Sport, Construction & Engineering, Pet

Client Portfolio: ProDog, SugaROx, Flow Group, Leach

Core services:

• Strategy & research (business discovery, insight, market understanding)
• Brand development & creative (brand identity, video production, photography)
• Web design & development (UX, e-commerce platforms, bespoke CMS)
• Digital marketing & performance (PPC, social media, email/CRM, SEO)
• PR & traditional advertising (media, press, offline channels)
• Integrated marketing management (outsourced marketing department-style support)

Why work with Fantastic Media: You get an insight-led agency that turned ProDog’s identity around by aligning every brand element from packaging to media with one unified strategy.

13. ilk Agency

ilk Agency is a Leeds-based integrated marketing firm that has operated since 1999, delivering brand, social, PR, digital, and full-stack campaigns under one roof. 

Their approach removes the usual divides between services, creating “campaigns unlimited by channel or service silos.”

Here’s how that translates in real work.

For Kirkgate Market, Europe’s largest indoor market, they refreshed the brand identity to align with the city council’s redevelopment efforts. 

The rollout spanned signage, print, digital, and hoardings, creating a unified and modern visual presence. 

Industries: Retail & Consumer Goods, Public Sector & Destination Marketing, Technology & eCommerce Brands, Finance / Utilities

Client Portfolio: Kirkgate Market, BrewDog, Ulrick + Short

Core services:

• Brand strategy & identity: brand-story development, logo creation, campaign design. 
• Integrated marketing campaigns: combining brand, digital, PR and social in one coordinated effort. 
• Digital & web development: WordPress and e-commerce builds, SEO, email marketing. 
• Social & paid media: organic content, paid campaigns, creator partnerships and community building.

Why work with ilk Agency: You get a team that knows how to use brand, design, and place-based execution in one unified campaign.

14. Stream Companies

Stream Companies, founded in 1996, has evolved into a large integrated marketing operation serving a range of industries with what they call “results-driven philosophies to generate and retain customers.” 

For enterprise-level partners, they act as a single execution hub across TV, connected video, social, print, and retail-in-market channels, supported by centralized reporting and optimization that keeps every campaign aligned.

For Mitsubishi Motors North America, Stream delivered creative execution for back-to-back Year-End Sales Events across both Tier 1 and Tier 3 levels. 

The campaign covered video, radio, digital, email, and direct mail under the unified theme: Drive into 2025 with Confidence. 

The concept showcased Mitsubishi’s design and performance through cohesive storytelling that connected national brand awareness with dealership-level conversions.

Industries: Automotive , Commerce / Retail, Healthcare / Health services, Home services / Local services, Finance / Professional services

Client Portfolio: Mitsubishi Motors North America, PrintMail Solutions, First Fertility

Core services:

• Brand strategy & creative content development (design, video, social production) 
• Performance marketing & media (SEO/PPC, programmatic, connected TV, direct mail) 
• Full-service traditional and digital advertising (TV, radio, OOH + digital channels) 
• Technology & analytics integration (campaign measurement, tools, AI-powered optimisation) 
• Industry-specialised solutions for automotive dealerships & multi-location enterprises

Why work with Stream Companies: You get a seasoned team that connects national and local campaigns across five channels, proven through their integrated execution for Mitsubishi Motors.

15. HROC

HROC is a Birmingham-based integrated marketing agency that offers creative, digital, PR, media planning and buying, and video production. 

Their longevity is matched by client loyalty, over 70% of their clients stay for more than a year, and a third for over five. 

The agency’s commitment to partnership earned them The Drum Award for “Agency Business for Client Relations.”

For MKM Building Supplies, HROC helped launch the company’s 100th branch in Bromsgrove through a regionally driven campaign that connected all 99 branches. 

The launch drew over 500 attendees and delivered 17 editorial features.

Industries: Manufacturing & Industrial (B2B), Retail & Consumer goods, Technology & Services, Professional Services / Business growth sectors, Non-profit & Social sector

Client Portfolio: MKM Building Supplies, Speedy, Werner, Volvo Penta

Core services:

• Strategic communications & PR (brand reputation, digital PR) 
• Digital marketing (web design/build, SEO, PPC, email marketing) 
• Creative & design (branding, graphics, video production) 
• Media planning & buying (traditional and digital media) 
• Social & influencer marketing (community engagement, content)

Why work with HROC: You work with a 44-year agency that builds lasting partnerships and delivers campaigns with multi-million-view impact.

How to Identify a High-Performing Integrated Marketing Agency

The best integrated agencies leave trails - in data, process, and performance. Here’s how to follow them:

Audit Their Data Safety Standards Before Signing Anything

Enterprise marketing runs on sensitive data: customer insights, budgets, and performance metrics. A top-tier integrated agency treats that data like currency. Ask about their storage protocols, encryption layers, and access permissions. They should be able to describe how information moves through their systems without hesitation.

With over 40% of breaches now involving data stored across multiple platforms and environments, it’s critical to ensure their integrations don’t create weak links between tools. Look for SOC 2 or ISO 27001 certifications, third-party audits, and clean records on security breaches. Data safety is the backbone of enterprise trust.

Measure Their Client Retention and Renewal Rate

Client retention tells you more about performance than any award shelf ever could. Agencies that keep enterprise clients for three years or longer usually deliver consistency, transparency, and measurable ROI. Ask for their average contract length, renewal percentage, and examples of brands that scaled with them over time. 

You can also request promoter score trends, customer engagement data, or insights into how they support customer lifetime value across multichannel marketing environments.

A pattern of short-term churn signals weak alignment or overpromising. And if their annual client turnover exceeds 20%, that’s a red flag suggesting instability in long-term delivery or client satisfaction.

Demand Transparent Reporting and Source-Level Clarity

Transparency separates real partners from vendors. Transparency separates real partners from vendors. A strong integrated agency gives full access to live dashboards, budget breakdowns, and performance across integrated marketing channels. You should see source-level clarity, channel-specific metrics, and how each placement affects business outcomes. You should see where every dollar goes and how each platform performs without waiting for a curated summary. 

Ask to preview a sample report: it should include media spend, conversion data, and learnings tied directly to business goals. When visibility is built into the process, performance decisions become sharper and faster. Today, 62% of marketers have only moderate (or lower) confidence in their data, analytics, and insights systems, which shows how rare true clarity still is.

Wrapping Up

These agencies represent the best of integrated marketing for enterprise organizations. Each one brings a clear structure, proven results, and real accountability to every channel they manage. 

Working with the right partner delivers cleaner data, sharper campaigns, and measurable business impact. You get consistent performance, fewer silos, and smoother growth and transformation initiatives without the chaos that slows enterprise teams.

If you’re looking for a place to start, Fieldtrip deserves your attention. Their approach keeps strategy, creative, and analytics under one direction, built for enterprise speed and complexity. They’re the kind of agency that focuses on outcomes, builds trust through transparency, and helps your team stay aligned without adding layers of noise.

At this point, you’ve got a shortlist of proven partners ready to take enterprise marketing further. Every brand has its own version of success, this list gives you the people who can make it happen.

P.S. Want to see who’s running influencer campaigns at enterprise scale? Head over to our Top Influencer Marketing Agencies for Fortune 500 list and find out.

Frequently Asked Questions

How much does integrated marketing services cost?

Pricing depends on scale, scope, and the number of active channels. Enterprise retainers usually start around $25K per month and grow with global reach, creative volume, or data management needs. The cost reflects full-team access: strategy leads, creatives, and analysts working together.

Why should you hire an integrated marketing agency?

You hire one when your brand needs coordination across channels that internal teams can’t fully maintain. Integrated agencies create clarity between strategy, creative, and analytics, which drives efficiency and stronger ROI. You get better campaign flow, cleaner reporting, and faster adjustments when markets shift.

What’s the difference between a generalist agency and an integrated marketing agency?

A generalist agency runs separate services, without full alignment. An integrated agency builds all of that around one connected strategy. They operate through shared goals, shared data, and unified execution. Every channel informs the next through live feedback and analytics.

How do I choose the best integrated marketing agency?

Choose an agency that treats data, process, and transparency as core values. Fieldtrip stands out for its enterprise-grade data protection, long-term client relationships, and open reporting culture. Their structure gives you clarity, accountability, and performance you can actually measure.