Author
Ioana Cozma
Content Strategist & SEO Specialist
Ioana writes about growth marketing, paid media, influencer marketing, UGC, and content strategy—turning research and industry data into practical guidance for brands focused on customer acquisition, performance, and search visibility.
Expertise:
Growth Marketing, Paid Media, Influencer Marketing, UGC, Content Strategy, Marketing Analytics, SEO
Ioana holds a Ph.D. in Communication Sciences, earned in 2014 with a thesis on The Rhetoric of Advertising: Its Impact on Interpersonal Communication. She has written on advertising and persuasion since completing her doctorate, and has spent recent years translating that research background into practical content and SEO strategy for clients across software, e-commerce, and consumer brands.
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